Barnes & Noble
Amplify Publishing

School of WHY

Make Your WHY Your New Reality

You’re just a few clicks away from applying WHY in your everyday life. The self-exploratory exercises on this page are your baseline towards building a better you. You will be challenged to be honest, dig-deep and commit. Although, the rewards far exceed the sacrifice. Feel free to download the PDFs and begin your journey!

What is the School of Why?

  • A place where entrepreneurs, artists, professionals, athletes, and seekers can come to connect to their authentic self. The School of WHY is a membership based community of people who are working the 10 steps from the Breaking WHY.
  • The school of WHY offers 2 workshops WHY101 and WHY201. These workshops are in person, limited seating workshops designed to work the 10 steps from Breaking WHY in a group setting.
  • The only requirement for membership is a desire to hack their current life to rebuild a better future for themselves.


  • Based on the 10 steps from Breaking WHY
  • WorkBook for “The School of WHY” with 10 Lessons.

Tuition Price:

  • $1595 for the course tuition for both courses
  • Students pay for course tuition
  • Must be registered 5 Days before monthly course starts, so that you have time to get the book and workbook. Otherwise you start in the following class.

Time Commitment:

  • 10 hours of class work total per workshop
  • 10 hours of Homework: Individual Self hacking / personal work with Breaking WHY Work Book


  • Breaking WHY Podcast
  • Scholarship giveaways on social media
  • Free school for anyone who is a Guest on the Podcast to create Advocates for TSOW

Monthly WHY Membership

  • Subscription Model for “After Care” – $50/Month
  • Mastermind style calls for groups to dial in to calls

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